SEO has long been a proven marketing strategy—but how long it takes to show results is an often-elusive statistic. It seems like we should expect a quick turnaround, because our actions typically lead to instantaneous results in the digital age. SEO is about playing the long game and oftentimes takes weeks to months to see results. This blog post will walk you through both the importance of implementing an SEO […]
How to Use Inbound Marketing in Your Digital Strategy
You’ve probably heard about inbound marketing before but might not be familiar with how it differs from traditional online marketing. In a nutshell, inbound marketing is the proven marketing methodology for the digital age. Inbound marketing has been the most effective marketing method for marketing your business online, generating leads, and decreasing your conversion time. Inbound marketing takes your digital strategy to the next level of lead generation and […]
Kangen Water Benefits
Kangen Water Introduces a New Frontier of Health and Sustainability By: Olivia Kingsbury Water is the most essential element to human survival, as it composes 72% of our body mass (MayoClinic, 2018). It aids in digestion, cell renewal, and brain function. This is why staying hydrated is crucial to your wellbeing. However, not all water affects our bodies in the same capacity, as the pH and source of the water […]
10 Reasons You Need A Business Blog
With so many different platforms to reach your audience, it’s difficult to know where you should be spending your time. You can Tweet up a storm, Instagram with the best of them, and persistently curate your Pinterest boards, but if you’re not creating quality content in some form with a business blog, your following is going to dwindle. A blog is an excellent tool not only to reach and engage […]
8 Ways Twitter Can Grow Your Small Business
Tweet your way to success with these effective tips for marketing and promoting your brand on Twitter By Neil Okun In a little over 10 years, Twitter has taken the social media world by storm. With more than 500 million tweets sent each day by 310 million active users each month, Twitter has become part of our lives. Whether it’s for entertainment or getting the latest breaking news, contacting customer […]
Why Isn’t My Content Marketing Strategy Working?
As Bill Gates once said, “Content is king,” and he’s right, in a sense. You need to be producing compelling, useful, and original content on a regular basis to establish your expertise, build your brand, and grow your audience. But it’s not enough to simply have the content and put it out there. You need to be working from a content marketing strategy and a content plan that not only incorporates […]
5 Best Practices for New Entrepreneurs
Everyone wants to be an entrepreneur and start their own business. It’s the American Dream to be your own boss, set your own hours, and make a living doing something you’re passionate about. But with only half of new businesses making it past the five-year mark, entrepreneurship is a risk. How can you lower that risk then to become one of the success stories? Along with passion and knowledge for […]